Boost Retention & Repeat Sales with Tournaments
Create tournament games that increase retention by motivating users to return and keep playing with your brand.
Create Tournament Game
Why Tournaments Drive Retention



How It Works
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Create Your Branded Tournament
Choose the game format and customize it with your brand visuals, rules, and prizes.
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Distribute Participation Codes
Distribute tournament codes short description text.
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Host Active Tournaments
Publish it on your website, or share the link it on social media, embed it in emails, or display it with a QR code in-store.
In addition, you can connect your game link to your custom domain.
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Reach Participants After Tournament End
Visitors play your game and instantly win a real offer. You get data, traffic, and potential customers — instantly.
What It Brings to Your Business

Repeat Purchases
Customers revisit your store to get new codes and boost their rank.
Increased Engagement Time
Customers revisit your store to get new codes and boost their rank.
Stronger Loyalty Loop
Customers revisit your store to get new codes and boost their rank.
Cost-Effective Promotion
Customers revisit your store to get new codes and boost their rank.
You will see the benefits after the first campaign.
Promote Your Tournament. Publish it on Winday Club.


Organic Reach
Extra visibility through Winday’s social media and partner promotions.

Featured Placement
Reach a growing audience of high-intent consumers.

Social & Partner Boosts
Get top placement in categories, homepage, or seasonal collections.
How to Create a Tournament game with leaderboard for prize distribution
FAQ
Have questions about how Winday.co works, what we offer, or how to get started? You’re in the right place.
We’ve collected the most common questions and provided clear answers to help you make the most of your experience. Whether you’re a new visitor or a returning user, this section is here to guide you.
What’s the difference between a Tournament and an Instant Game?
Tournaments are time-limited campaigns with a leaderboard. Players compete for top spots, encouraging replay, sharing, and long-term engagement. Instant Games are quick, one-session interactions with instant rewards.
What kind of businesses benefit most from Tournaments?
Brands looking to increase retention, incentivize repeat purchases, or engage their community — especially in retail, beauty, food, and tech. Tournaments are perfect for product drops, holidays, or loyalty events.
How do I launch a Tournament?
Log in to the Winday Brand Panel, select a game, define the tournament rules (duration, prizes, play limits), upload your branding and offers, and go live. Setup takes just minutes.
Where is the game hosted and how is it accessed?
All games are hosted on Winday servers. You can share your tournament via a direct link, QR code, embed, or publish it to Winday Club for wider reach.
What are Booster Codes and how do they work?
Booster Codes give players a score advantage when activated. You can issue them after a purchase or any custom action. They multiply points earned in-game, increasing a user’s chance to win.
Tournaments can also be restricted to code-only access — great for rewarding paying customers.
You can generate new codes via Winday or upload codes from your CRM.
How does the prize structure work?
Prizes for places 1, 2, and 3 are mandatory and must be set up individually.
Prize for place 4 is optional and, if added, will be automatically assigned to all players ranked from 4 to 1000, with the same reward for each.
Can I collect customer data through the tournament?
Yes. The tournament requires players to register (or login) to participate. All user data is securely stored and accessible in your admin dashboard.
How do I track tournament performance?
Your Brand Panel provides detailed stats: player count, play amount, number of Booster Code activations.
Can I customize the game visuals and mechanics?
Yes. You can brand the interface with your own logo, colors, backgrounds, and messages. If you need a fully custom game or logic, contact us for tailored development.
How do I promote my tournament?
You’ll get a shareable game link, embed code, and QR code. You can also publish the tournament to Winday Club to reach new users.